Sydney Boys High School
Large-Format Advertisement Design
Sydney Boys High School is a large inner-city school in Sydney, Australia, ranked among the ten highest-performing academic schools in the state of New South Wales. In early 2004, SBHS participated for the first time in the NSW Schools Expo event, in order to promote itself to potential students.
Raymond Roca Creativity was called on to design seven large-format advertising boards for SBHS's stand at the Schools Expo, each of which focussed on a core aspect of the school's culture and values (view boards). In 2005, Raymond Roca Creativity also designed a large-format photographic advertisement showcasing elements of school life to be exhibited in the school's foyer.
Raymond Roca Creativity has also undertaken extensive design work for a number of Sydney Boys High School's organisations — see SBHSDebating, CounsellingSBHS and Drama1011.
